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Who We Are
Our Team
Our team members bring a depth of experience across all research methodologies, with specialist understanding in health, cultural, youth, aged care, education and professional services. The team is led by experienced professionals.
Carolyn Loton, Director Juntos Marketing and Leapfrog Research
A marketing specialist for over 20 years and the founder of Juntos Marketing, Carolyn has expertise across all aspects of marketing. Her experience spans executive marketing and sales positions at some of Australia’s largest consumer goods companies and also includes working with a wide range of small and medium-sized organisations.
Carolyn’s has successfully undertaken multiple research projects for Juntos Marketing clients, with a particular expertise in effective results analysis and strategic but practical recommendations.
She holds a Master of Business Administration from Edinburgh University, as well as a Diploma in Marketing and Bachelor of Applied Science. Carolyn’s original background was in the health sector as an Occupational Therapist.
Joanne Pillai, Senior Researcher Juntos Marketing and Leapfrog Research
Jo has over twenty years of professional experience in the Market Research Industry. She has worked across different research functions including Research design, analysis and reporting, Client Service, Project Management and Operations. This has given Jo a greater depth of experience and understanding of the research process.
Jo's research career has taken her to large and small research agencies in Australia and the USA. Her experience across the research process allows her to work with her clients in the way that will best assist with their research needs. This has included creating and finalising project materials, working with stakeholders to implement research studies, data checks and validations, open-ended coding, reporting, presentations, and training.
While at Juntos Marketing/Leapfrog Research Jo has managed the end-to-end research process for her clients, running projects for large, medium and small businesses in Australia and overseas, as well as community groups and not-for-profit organisations.
A team of expert researchers and project managers
Our qualitative and quantitative researchers have a great depth of experience across a range of different sectors. Our highly-skilled project managers ensure all research projects are successfully completed on-time and on-budget.
Our Philosophy
Strategic Marketing Research developed collaboratively, to add true business value. We provide strategic yet practical market research solutions. We work collaboratively with our clients to give them confidence in their business direction.
Juntos Marketing
Owned by Juntos Marketing, we have the advantage of expert marketing advice and support. Juntos Marketing lives and breaths marketing, keeping abreast of latest techniques and the digital landscape. This allows us to provide actionable and commercially focussed marketing recommendations, from marketing strategy through to implementation.
They helped us to determine a strong set of communication messages via targeted consumer research. Based on this, we were able to move from being reactive to being much more strategic in our marketing, and have experienced a significant ongoing improvement on our strong sales base.
With the support, advice and professional recommendations we received, we were able to develop and implement high quality marketing and communications plans for volunteer participation in The Cancer Council NSW.
We were impressed with their ability to understand our situation and the task at hand. They provided valuable insights and actionable recommendations to ensure that our marketing investment was fully maximised.
They approached the task with a strong strategic plan and a clear view of the end goals. They led a comprehensive research project of our current clients and potential new prospects, made a series of recommendations based on the research findings and the end value to us was immense.
About Us
Leapfrog Research is a Strategic Market Research Agency.
We use innovative qualitative research and quantitative research techniques and use a collaborative approach to deliver meaningful strategic insights with powerful commercial outcomes.
We have a depth of experience in qualitative research, survey design, desk research, quantitative research, research analysis and professional, high-level report writing.
